Customer Profiles

Air New Zealand

Deane Apparel outfits 5500 Air New Zealand cabin and ground crew employees in designer corporate apparel. The unique environment of Air New Zealand dictates that garments not only appear aesthetically outstanding but are engineered to perform without fail on every shift.

To ensure all Air New Zealand crew around the globe are consistently attired, it is critical Deane Apparel operates an efficient logistics program whereby garments are delivered to cities such as London, Los Angeles and Shanghai within tight time-frames.

Similarly, Deane Apparel has developed a strategic service program to manage the Air New Zealand contract resulting in the introduction of a specialist information system and key Deane employees working permanently alongside the Air New Zealand team to guarantee the highest level of customer service for the Air New Zealand business.

Hungry Jacks

As one of the most recognisable brands in Australia, Hungry Jacks needs no introduction.  With a brief to provide a uniform range that crew not only wanted to wear but also enhanced the Hungry Jacks brand within the restaurant environment,Deane designed and launched the 'Flamin Hot' uniform range.

These specially designed signature garments provide outstanding comfort through fabric, brand application and product engineering whilst still meeting Hungry Jack's stringent Health and Safety requirements. This is a range that makes an impact.



Repco is the most widely recognized automotive brand in Australia and New Zealand, and is synonymous with quality, expertise and knowledge.

The staff uniform has a "pit crew" feel, supporting the staff image as knowledgeable, hands on automotive enthusiasts. The shirts are styled in wickable polyester and work well in both Australia and New Zealand. Vests and other accessories help staff deal with the climatic change across the region.



The Coffee Club

Deane Apparel began supplying The Coffee Club in 2007.  With an aggressively growing franchise network across Australia and New Zealand, The Coffee Club has hit the cafe market by storm.

In developing their uniform, both design and product teams were required to meed a brief that complemented the understated and smart atmosphere of the brand but appreciated the reality of working in an often hot, food preparation environment.  As such, the shirts are crisp and contemporary in design whilst utilising a fabric with an antibacterial finish and 3M wickable breathable yarn.